Best Shopify Apps to Increase Sales in 2025: Free & Paid

Shopify in 2025 gives you the tools to run an online store with ease — but standing out in a crowded market takes more than just great products. The right apps can help you attract more visitors, convert them into buyers, and keep them coming back.

To make it simple, we’ve split this guide into free and paid Shopify apps, so you can choose based on your budget and growth stage.

Best Free Shopify Apps to Increase Sales in 2025

1. AeroApps — Free All-in-One Shopify Growth Toolkit

AeroApps is the ultimate free growth toolkit, trusted by over 1 million users worldwideAeroApps Product Profile. Instead of installing multiple apps, AeroApps gives you four powerful sales tools in one package:

• Aero Product Variant Options—Unlimited product options (text boxes, dropdowns, checkboxes, and image swatches) without code. 
• Aero Form Builder—Create custom forms for quotes, bookings, or feedback with a drag-and-drop editor. 
• Aero Upsell & Bundle – Suggest related items, create “Frequently Bought Together” bundles, and trigger in-cart add-ons. 
• Aero Volume Booster – Run promotions like BOGO, tiered pricing, or flash sales with countdown timers.

Best for: Any store looking for upselling, personalization, and promotions without extra costs.

2. Judge.me — Social Proof Through Reviews

Reviews build trust, and Judge.me automates collecting and displaying them.

Key features:

• Text, photo, and video reviews 
• SEO-rich snippets 
• Social sharing options

Best for: Increasing conversions with authentic customer feedback.

3. Pinterest for Shopify — Free Social Selling

If you sell lifestyle, fashion, or home decor products, Pinterest is a free marketing channel you shouldn’t ignore.

Key features:

• Automatic product catalog sync 
• Pinterest Tag tracking 
• Shoppable Pins from your store
  

Best for: Driving traffic from a highly visual audience.

4. DSers — AliExpress Dropshipping Partner

The official AliExpress partner app for Shopify, DSers simplifies dropshipping.

Key features:

• Bulk order processing 
• Automated order tracking 
• Multiple store management
  

Best for: Dropshippers wanting to scale quickly without manual order handling.

5. Smile.io (Free Plan) — Loyalty & Rewards

Smile.io lets you build a loyalty program that rewards customers for purchases, referrals, and more.

Key features:

• Points and rewards system 
• Referral incentives 
• VIP tiers for top customers

Best for: Increasing repeat purchases without discounting heavily.

Best Paid Shopify Apps to Increase Sales in 2025

6. OptinMonster — Conversion Rate Optimization & Lead Capture

OptinMonster helps you capture leads and increase sales through popups, floating bars, and discount wheels.

Key features:

• Drag-and-drop campaign builder 
• Exit-intent and advanced targeting rules 
• Over 50 customizable templates
  

Best for: Reducing cart abandonment and growing your email list.
Starts at: $9/month

7. PushEngage — Push Notifications for Re-Engagement

Bring shoppers back with custom push notifications.

Key features:

• Automated abandoned cart notifications 
• Segment audiences for better targeting 
• Works without collecting personal info

Best for: Announcing flash sales or product launches.
Starts at: $9/month (Free plan for up to 200 subscribers)

8. Octane AI — Product Quizzes for Personalization

Guide customers to the right products and collect valuable data with quizzes.

Key features:

• Conversational quiz interface 
• Personalized recommendations 
• Add-to-cart links in results

Best for: Niche stores needing product discovery tools.
Starts at: $50/month

9. ReConvert — Post-Purchase Upsell Automation

Maximize order value after checkout with one-click upsells and optimized thank-you pages.

Key features:

• AI product recommendations 
• Countdown timers 
• Post-purchase surveys

Best for: Stores looking to boost AOV instantly.
Starts at: $7.99/month (Free for up to 49 monthly orders)

10. Vitals — 40+ Marketing Tools in One

Vitals is a Swiss army knife of Shopify growth tools.

Key features:

• Upselling and cross-selling 
• Product reviews 
• Live chat, SEO tools, and analytics

Best for: Reducing app overload with an all-in-one solution.
Starts at: $29.99/month

How to Pick the Right App Stack

1. Start Free – Use apps like AeroApps and Judge.me to cover your basics. 
2. Upgrade Strategically – Add paid apps only when they directly impact ROI. 
3. Avoid App Overload – Too many apps can slow down your store. 
4. Check Integration – Make sure your apps work well together.

Final Word

Whether you’re starting out or scaling up, the right Shopify apps can make a huge difference in your sales.

• If you want the biggest impact for zero cost, start with AeroApps — it combines upselling, product customization, and promotional tools in one free package. 
• As you grow, add paid solutions like OptinMonster and ReConvert to optimize conversions and boost order value.

With the right mix of free and paid apps, your Shopify store in 2025 can thrive in even the most competitive markets.